FeedBoost — Supercharge Your Product Feed | GROW
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Product Feed Optimization

Your product feed,
supercharged

Enrich your Google Shopping product data with AI — more impressions, more clicks, fewer disapprovals. Non-destructive, A/B tested, built for batches of 100,000 products.

74 million products in over 31 countries are powered by GROW

AmpcAnthropologieArgosArighi BianchiCox And CoxDunelmDebenhamsEbayFrasersHabitatHealsHomebaseJohn LewisLaura JamesOliver BonasSofa ComSoho HomeFine BeddingSwp
100kproducts enriched in a single batch
+36%more impressions after enrichment
+47%more clicks on enriched titles

Uplifts measured with FeedBoost’s built-in A/B experiments — not guessed.

Get more impressions & clicks

Enrich every field that matters

FeedBoost finds weak product data and rewrites it with AI — titles built from your real attributes and the search terms shoppers actually type. Exact-match titles are the single biggest CTR lever in Google Shopping.

SKU 10241 — feed fieldsAI enriched
TitleOak TableSolid Oak Dining Table — 6 Seat, Extendable
DescriptionWooden table for dining.Hand-finished FSC oak, seats 6, extends to 8. Free UK delivery.
HighlightsSolid FSC oak · Extends to 8 · 10-year guarantee
Attributes added + oak + 6-seat + extendable + FSC certified
Built from real searches solid oak dining table · 1.9k/mo 6 seater oak table · 480/mo

Watch the listing transform

Enriched data flows straight into your live Shopping ads — richer cards qualify for more searches, win better placement, and earn more clicks, often at a lower CPC thanks to better relevance.

Your live Shopping adUpdated
Enriched
Solid Oak Dining Table — 6 Seat, Extendable
£749.00
Oakline Living
★★★★★(412)
Free delivery
+36% impressions +47% clicks

Rank higher for the keywords that sell

Enriched titles and attributes qualify your products for more searches — and better data earns better placement.

google.com/search
solid oak dining table
Sponsored · Shopping
Yours
Solid Oak Dining Table — 6 Seat
£749.00
Oakline Living
★★★★★(412)
Free delivery
Yours
Extending Oak Dining Table
£829.00
Oakline Living
★★★★★(188)
Free delivery
Oak-Effect Dining Table
£199.00
Value Furniture
★★★☆☆(96)
Dining Table & 4 Chairs Set
£349.00
MegaHome
★★★★☆(2,304)
Rustic Oak Dining Table
£599.00
Barn & Board
★★★★☆(77)

Safe to try. Easy to prove.

Non-destructive by design

Your source feed is never touched. Every FeedBoost edit lives as an overlay on top — switch any edit off, or roll the whole lot back in one click.

How your feed flowsReversible
Your source feednever modified12,412 products
FeedBoost overlaytitles, descriptions & highlights enriched3 fields
What Google seesenriched, quality-checked feedLive ✓
↩ Revert all — one click

Prove it with A/B tests

Split your catalogue — half enriched, half control — and let the numbers decide. Every uplift is measured on your real traffic, not guessed.

Experiment — Titles v2Day 12 of 14
1.8%CTR · control
2.6%CTR · enriched
Enriched wins · +47% clicks ✓

Complete. Compliant. Approved.

Every attribute, correctly mapped

Categories, colours, sizes and identifiers normalised to Google’s taxonomy — complete data earns more placements and cheaper clicks.

Attribute mappingNormalised
google_product_categoryFurniture › Tables › Kitchen & Dining TablesMapped ✓
Colour & material“nat. oak” → Natural Oak · normalisedClean ✓
GTIN & identifiersvalidated against your catalogueValid ✓

Disapprovals fixed before they cost you

FeedBoost sweeps Merchant Center issues daily and fixes what it can automatically — so products get approved in hours, not days, and stay live.

Merchant Center issues3 found
Missing GTINKing Size Bed Frame · SKU 10352disapprovedAdded ✓
Title truncated at 70 charsVelvet Corner Sofa · SKU 10614warningRewritten ✓
Promo text in title“SALE!!” removed · SKU 10912policyCleaned ✓
Feed health 100% · approvals in hours, not days
Scale

100,000 products.
One batch.

Feed-wide enrichment streams in bounded chunks — memory-safe, resumable, with live progress. Enrich the whole catalogue over lunch, not over a quarter.

Feed-wide enrichmentStreaming
100,000products enriched
chunk 97 / 100 · 1,000 products12.4s ✓
chunk 98 / 100 · 1,000 products11.8s ✓
chunk 99 / 100 · 1,000 products12.1s ✓
Batch complete · 100,000 products21 min ✓

Plays perfectly with the rest of GROW

Bids re-solve after enrichment

Better data changes performance — so the agents re-check everything the same night, automatically.

  • AIBid agent re-solved 1,482 bids after Titles v2 shipped03:12
  • £Costs agent re-checked margins on every enriched product03:40
  • Campaign agent moved budget to the new winners06:02

Measured end-to-end

Every uplift lands in Sales Intelligence — traced back to the exact enrichment that caused it.

From GROW · to you · Monday 07:00
Titles v2 experiment — enriched wins ↑ 47% clicks
Impressions +36%, CTR 1.8% → 2.6% on the enriched half. One approval waiting to roll it out feed-wide…

You stay in control

Feed-wide changes wait for a human. The experiment makes the case — you make the call.

AIFeedBoost requests approval

Apply Titles v2 to the remaining 48,214 products — the A/B won by +47% clicks.

ApproveApproved ✓Review

Non-destructive. Roll it back any time, in one click.

Costs & margins stay wired

MarginStack™ keeps true costs on every enriched product — so the extra clicks still protect your profit.

MSCosts synced12,412 products · COGS, shipping, VATLive ✓
10%Profit target held10% per sale · bids back-solvedon target
£Margin floor protectedno bid ever goes below break-evenalways

Enrich your Product Feed data

Connect your feed and watch FeedBoost enrich your first products — non-destructive, A/B tested, and reversible in one click.