01
Map every cost.
Upload a sheet. We layer in COGS, shipping, fees, returns, fulfillment — 15+ cost layers per SKU — and calculate true margin in seconds.
MarginStackTMProfit / sale
$68.76
*We support over 1 million SKUs under management for enterprise brands. Contact us to discuss storage and size requirements.
Built for global e-commerce brands · Integrations & Support for the best tools
Google Ads
Google Merchant Center
ChatGPT
Shopify
Google Sheets
WooCommerce
Anthropic
Magento
Slack
Marketplaces
Product Feed Compatible
Gemini
MarginStack™
ProfitClarity™
UpKeep Workers 24/7
Per-SKU Bidding
SOC 2 · GDPR
Google Ads
Google Merchant Center
ChatGPT
Shopify
Google Sheets
WooCommerce
Anthropic
Magento
Slack
Marketplaces
Product Feed Compatible
Gemini
MarginStack™
ProfitClarity™
UpKeep Workers 24/7
Per-SKU Bidding
SOC 2 · GDPR
Built to solve your biggest challenges
GROW turns your real product costs into profitable ad campaigns — automatically.
No agency. No spreadsheets. No guesswork.
02
Set a profit goal.
Choose your target profit per sale. Each SKU gets its own unique ROAS target — not one rule for everything — so high-margin products grow and low-margin products stay in the black.
ProfitClarityTM03
Let workers run it.
24/7 AI workers add new products, pause out-of-stock items, sync sale prices, and recalculate bids the moment any cost changes. You stay in control. They do the work.
UpKeep Workers
The result
Profitable growth, on autopilot — whether you sell 500 products or 5 million.
Create an Account
Meet the platform
A profit-first automation layer
A profit-first automation layer
built for the way modern brands grow.
Three things to know before you scroll any further.
01 — What I can do
Automate everything that touches a sale.
Costs, margins, bids, campaigns, products, stock — all live, all linked. Replace months of agency setup with minutes of automation.
- Build & deploy Google Shopping campaigns
- Sync COGS, fees and margins in real time
- Run 24/7 UpKeep workers across 1M+ SKUs
02 — How I think
Every bid earns its place mathematically.
Instead of one ROAS for everything, GROW assigns each SKU its own profit target — informed by your real costs, return rates and tracking accuracy.
- Per-product ROAS calculated from MarginStack™
- Compensates for iOS14+ & GDPR signal loss
- Decision logic transparent and auditable
03 — Why I'm different
Profit isn't a metric. It's the system.
Most platforms optimize for revenue. GROW protects margin on every click — so growth shows up where it matters: in your bank account, not just the dashboard.
- Fees built into your MarginStack™, accounted for upfront
- You only pay when we deliver a sale
- Cheaper than an agency, deeper than a tool
Platform overview
The most impactful change you could make for your Shopping Ads
One platform that powers your Shopping Ads, profitably, with precision & automation that never sleeps.
MarginStackTM
The world's most comprehensive cost management for e-commerce brands.
- Automate margin calculation for every product with absolute precision
- Maximise your growth, profit margin & control
- Scale to over 1 million SKUs
- As easy as using a Google Sheet
ProfitClarityTM
Deploy autonomous, profit-driven advertising.
- Precise bids powered by MarginStackTM cost intelligence
- Control your profit targets at SKU level
- Every ad dollar deployed with mathematical precision
- Feed Google Shopping quality, true product economic & bid data to enhance smart bidding
UpKeep Workers
Automated workers that never sleep.
- Keeping your campaigns powered 24/7
- Managing costs & bids in real-time
- Adding new products automatically
- Removing out-of-stock products instantly
Always Supported
Managed service as standard.
- Free up your time to focus on branding & your product offering
- Scale precision across 1 million+ SKUs in minutes
- Keep control of your ad costs
- Scale faster and leaner than your competitors
Scalable
Biggest impact for large SKU lists.
- Automate costs & campaigns for 1 million+ SKUs in minutes
- Automated UpKeep 24/7
- Fees that scale with you
- Pay only on sale
- Cheaper than an agency, lower than a payment processing fee
GROW Your
Deliver on your commitment to cut costs, improve profit margins & grow sales, with smart automation tools.
GROW is a profit-first automation layer for global e-commerce brands — turning real-time COGS and CAC data into fully automated, SKU-level advertising that can launch, rebuild, and update millions of products in minutes, helping retailers move faster than competitors while keeping every sale aligned to profit.
117 million items managed
Since 2016
In over 31 countries
Made for large catalogs
The bigger your catalog, the bigger the impact
Retailers who automate COGS (Cost/Margin) across large and varied catalogs see the biggest impact to their sales growth and profit margins.
Automate Your MarginStackTM
Automate your COGS, costs & margins across hundreds of thousands of SKUs in seconds, as simple as using a Google Sheet.
Deploy Campaigns in Minutes
Deploy Google Shopping campaigns for hundreds of thousands of SKUs in minutes, not days.
Unbeatable Cost Control
Power your Google Shopping campaigns with MarginStackTM data for complete cost control, growth management and profit targeting.
UpKeep Workers 24/7
Have UpKeep workers keep your campaigns optimized precisely to your margin targets — adding new products, changing bids and removing old SKUs automatically.
Control your team of automation workers from a simple UI.
Be more productive, deploy faster, scale sustainably with the world's most comprehensive cost management system and Google Shopping integration platform.
SKU
SKU-A4801
Sell price
$129.00
Profit / sale
$65.37
Margin
50.7%
ROAS target
2.5x
for 10% profit goal
Auto-recalculated when any cost changes · 15+ layers tracked
Live
MarginStackTM
Automate Sales Growth with Real-Time Cost Intelligence
Ad & Operational costs have the biggest impact to your cashflow and scalable, sustainable growth.
MarginStackTM centralizes all your cost data — even accounting for iOS14+/GDPR tracking loss — and automatically calculates the exact ROAS target each product needs for profitable growth.
1-Click Cost Import
Upload via CSV or sync from Google Sheets. Automatically calculate the entire stack from a simple sheet. You choose what to include.
Auto ROAS Calculation
Every product gets a precise ROAS target based on its true profit margin. No guesswork, no generic bidding.
Real-Time Updates
When costs change, bids recalculate instantly. Stay profitable even when supplier prices fluctuate.
MarginStack™
Most brands track 4 costs.
Most brands track 4 costs.
MarginStackTM tracks 15+.
Standard COGS only counts the obvious costs — the buy price, maybe shipping. It misses returns, subsidised delivery, import duties, payment fees, customer service, restocking, tracking-loss adjustments. That's why we call it COGS+: it's everything standard COGS forgets.
MarginStack™ is the world's most comprehensive cost & margin management system, built for e-commerce. Every cost, every product. Mapped.
You think you earn this much.
- Buy / COGS$48.20
- Shipping$6.40
- Payment fee$3.74
- Returns reserveunknown
- Import dutiesunknown
- Customer serviceunknown
- Restockingunknown
- Subsidised shippingunknown
- Storage / fulfillmentunknown
What you actually earn.
- Buy / COGS$48.20
- Shipping$6.40
- Fulfillment$2.10
- Payment fee · 2.9%$3.74
- Returns reserve · 4.1%$5.29
- Restocking fee$1.20
- Import duties$1.80
- Customer service$0.95
- Storage allocation$0.40
9.1%
margin destroyed by hidden costs
$109K
lost on $1M monthly ad spend
$1.3M
unrealised costs per year
Every cost. Mapped.
15+ cost layers tracked, per SKU, automatically.
Buy / COGS
Shipping
Fulfillment
Payment fee · %
Payment fee · fixed
Returns rate
Restocking fee
Import duties
Storage fees
Customer service
Tax / VAT
Platform fee
Subsidised shipping
Advertising cost
Other fees
Custom layers on request
See MarginStack™ in action
Map every cost on every SKU. Drive every bid. Maximise every sale.
ProfitClarity™
Set a profit target.
Set a profit target.
Workers solve every SKU-level bid.
Stop guessing ROAS. ProfitClarity takes one input — the profit you want to make per sale — and our 24/7 workers back-solve every bid using your real COGS+ data. Tune the target, watch every campaign retune.
- One target, full control. Set the profit-per-sale you want. Bids retune automatically across every SKU.
- Built on COGS+ truth. Every bid uses real margin — not estimated, not averaged, not guessed.
- Workers, not spreadsheets. 24/7 UpKeep workers monitor and recalculate when costs or prices change.
- SKU-level precision. Each product gets its own bid mapped to its own margin — not a campaign-wide compromise.
Set your Profit Target
Live
10%
profit per saleacross 2,418 SKUs
Projected ROAS4.10×
Profit / sale$12.90
Agents update your entire catalog
2,418 SKUs
Sync in minutes · 2,418 bids retuned across 3 campaigns · projected ROAS 3.12×
Profit Engine
Track real profit performance per SKU, per campaign, per channel — across every dimension that matters.
Top performerSKU-A4801+38%
Avg. ROAS3.4×+0.6 vs 30d
Sale Impact Analysis
See exactly what happens to profit when you run a sale — pre, during, and post-promo metrics, side-by-side.
Pre-sale margin32.4%
During sale18.1%−14.3pp
Volume lift+217%net positive
Intelligent Price Suggest
Move the price slider, watch profit-per-sale recalculate. Find the sweet spot between margin and conversion.
Current$129.00
Suggested$134.50+$5.50
Conversion shift−2.1%net +$3.40
Plus reporting across every dimension
Product PerformanceSKU · Variant · ASIN
Category ReportingHierarchy · Tag · Type
Brand ReportingOwned · Resold · Channel
Try ProfitClarity™
Connect Google Ads · Set your target · Workers do the rest
12:04:31Added new product SKU-A4801 to active campaignadded
12:04:18Recalculated bid SKU-7702 · ROAS 4.2x → 3.8xbid
12:03:55Paused SKU-1199 · out of stock detectedstock
12:03:42Sale price activated · ROAS targets refreshed for 412 SKUsprice
12:03:21MarginStack sync complete · 1,209 SKUs updatedsync
UpKeep Workers
UpKeep Workers That Operate 24/7
Your campaigns need constant attention. UpKeep workers monitor and optimize around the clock — adding new products, pausing out-of-stock items, recalculating bids, and keeping everything aligned with your profit targets.
New Product Detection
Automatically detects and adds new products to campaigns
Stock Monitoring
Pauses out-of-stock products, reactivates when back in stock
Bid Recalculation
Adjusts bids when costs, prices, or margins change
Price Change Sync
Updates ROAS targets when sale prices activate
Our worker clusters scale intelligently — we offer dedicated worker clusters by application.
Profit Impact
Profit-First Ad Campaigns That Really Deliver
Cost management for advertising, product and fulfilment are the biggest challenges any online retailer faces trying to grow profitably and sustainably.
Traditional Campaigns
One ROAS Target for All Products
Shopping Campaign
ROAS: 4.5x
COGSROASStatus
62% margin4.5x Under-bid
35% margin4.5x OK
12% margin4.5x Loss
28% margin4.5x Under-bid
Average ROAS:4.5x
Average ~6.5% profit margin
GROW Campaigns
Per-Product Profit Targeting
ProfitClarity™ Campaign
Target: 10% Profit
COGSROASProfit
62% margin2.1x $31.20
35% margin4.2x $22.40
12% margin18.5x $8.80
28% margin5.8x $18.20
Weighted Avg ROAS:4.8x
Consistent 10% profit per sale
MarginStack™ + ProfitClarity™ automate the calculation of every bid from your actual product margins. MarginStack™ provides the cost data, ProfitClarity™ sets the target — delivering campaigns where every click has a calculated path to profit.
Per-Product ROAS Targets
3 ROI Strategies (Balanced, Aggressive, Maximize)
Tracking Accuracy Compensation (iOS14+, GDPR)
Return Rate & LTV Modeling
The Profit Impact
$100k Ad Spend · 4.5x ROAS · $220 AOVTraditional Campaigns
$29,250
profit
GROW Campaigns
$45,000
profit
+$15,750
extra profit
SKU queue
843,000 synced
GROW workers
0 online
Output
847
campaigns
1.24M
bids set
43,219
products added
Enterprise Scale
Deploy Faster, Scale Better, Build Sustainably
Built for brands with massive catalogs. Our platform handles automation across 1 million+ SKUs with the same precision as 100 products. Deploy campaigns that would take agencies weeks — in minutes.
1M+
SKUs Supported
117M+
Products Managed
99.9%
Uptime
Eliminate manual campaign work — save hundreds of hours
Fewer errors — automation removes human mistakes
Scale without scaling your team
Built-in safeguards
Safety First, Intelligent Automations Trained to Protect Profit
Automation without guardrails is dangerous. Our workers are built with intelligent safeguards that detect anomalies, flag large changes, and require your approval before making significant modifications.
Change Thresholds
Large bid changes require approval before execution
Smart Alerts
Notifications for unusual activity or potential issues
Approval Workflows
Review and approve changes before they go live
Full Audit Trail
Complete history of every change made
Customer Data
No customer data stored. Only ad & product data processed.
Cost Data
Stored securely on your servers, password protected & synced.
Powered by AWS
SOC 2 Compliant
GDPR Compliant
SSL Encrypted
| SKU | Sell | Buy / COGS | Shipping | Pay Fee | Returns | Margin % | ROAS Target |
|---|---|---|---|---|---|---|---|
| SKU-A4801 | $129.00 | $48.20 | $6.40 | 2.9% | 4.1% | 57% | 2.4x auto |
| SKU-7702 | $59.99 | $22.10 | $4.50 | 2.9% | 3.8% | 52% | 2.6x auto |
| SKU-3344 | $24.50 | $15.20 | $3.20 | 2.9% | 5.2% | 30% | 5.1x auto |
| SKU-9019 | $249.00 | $96.40 | $8.90 | 2.9% | 2.4% | 57% | 2.5x auto |
| SKU-1199 | $18.00 | $13.40 | $2.80 | 2.9% | 6.5% | 18% | 10.2x auto |
| SKU-6612 | $74.50 | $31.10 | $5.20 | 2.9% | 3.6% | 42% | 3.1x auto |
Auto-calculated from cost layers · COGS, shipping, fulfillment, payment fees, returns, duties, storage, advertising
Simple Integration
As Simple as Using a Google Sheet
You don't need to be technical. Managing costs and campaigns is as simple as editing a spreadsheet. Upload a CSV, connect a Google Sheet, or use our visual interface — automation workers handle the rest.
Google Sheets Sync
Connect your spreadsheet and costs sync automatically
CSV Upload
Bulk import thousands of product costs in seconds
Auto Campaign Builds
Workers turn your cost data into profit-first campaigns
Transparent Pricing
A Platform That Pays for Itself
Our fee is built into your MarginStackTM designed to pay for itself.
Around 35% cheaper than an agency. Pay only per sale. Fees as low as 0.35%.
A technology partner that grows with you.
Average Fee
~1.5%
per sale generated
Self-Funding Model
Fee added to MarginStackTM costs — accounted for in ROAS
35% Cheaper
Than typical agency fees (10-15%)
Enterprise Scaling
Rates decrease as you grow (down to ~0.35%)
Create an account to see our latest pricing.
No lengthy contracts. 1 simple monthly fee to cover storage, AI compute, automation and our GROW Support Team. Pay on sales generated with fees that scale down as you scale up.
Tech That Will Change Everything
Integrate agentic AI into your marketing stack, deliver better sales growth, profitability & ad performance from Google Shopping, faster with smart automation.
Create an Account