Every account watched. Every problem caught.
Always-on monitoring for every Google Ads account you run. AdGuardian learns each account's normal, watches them all day and night, and tells you the moment something's worth your attention — early enough to fix it cheaply.
Stop opening sixty dashboards to find the two that broke.
The old way is reactive: you open every account and go looking for trouble. AdGuardian flips it. It watches all of them on a schedule, learns what normal looks like for each one, and only surfaces the accounts that genuinely need you — with the one thing that matters stated in a sentence.
It learns each account's own normal.
AdGuardian doesn't use one rulebook for every account. For every account, every metric, every weekday, it learns what a typical day looks like for that account — then only speaks up when today is genuinely outside its own normal range.
Robust maths, built for spiky data
A recency-weighted median + MAD baseline, so one big promo day never poisons the picture and recent weeks count for more.
Spikes and slow bleeds, both caught
A spike detector for sudden single-day moves, and a trend detector for the 7-day drift that never trips a single-day alarm.
"Beyond normal" — taken literally
A naturally lumpy account that swings ±60% every week is left alone; a steady account moving 30% is flagged. Judged against its own history.
Your morning brief: which two of sixty need you today.
Every morning at 07:00, one email tells you exactly which accounts to open — each in a single plain-English line, ranked by what it'll cost you. Quiet accounts stay quiet. Then dig into any account, any window, the moment you want to.
Plain English, never jargon
"Spend dropped yesterday — 23% below a typical Monday." The point, stated. No charts to decode.
Any account, any window
The Summarizer reads today, yesterday, 14 or 30 days in an instant — no waiting on a live pull.
Client-ready monthly reports
A written account report — summary, what changed, and three recommendations — built from numbers you can trust.
Know if today's on pace — by the hour.
Today's running totals, compared to a typical same-weekday at the very same hour — so you're never reading a half-finished day against a full one. Core KPIs are tracked automatically on every account, and you can add your own checks on top.
Hour-by-hour pacing, done right
Cumulative-to-the-same-hour, with still-settling conversions held back so the comparison is always honest.
Your own checks & thresholds
Set checks on an account, campaign, keyword or landing page — and AdGuardian warns if a threshold would alert on a normal day.
Budget caps that actually act
Set a daily spend cap and AdGuardian can pause campaigns on a runaway — not just tell you about it.
A spend runaway reaches you in Slack within the hour.
When something urgent happens between reports, AdGuardian consolidates it into one message in a dedicated #grow-health Slack channel and an email — deduplicated, so each issue reaches you once, never as spam. Calm by default, loud only when it matters.
Urgent KPI alerts, hourly
New issues are gathered and sent once an hour — one email, one Slack message, each fired a single time.
Daily & weekly summaries
A daily brief at 07:00 and a Monday weekly round-up — with optional midday and end-of-day check-ins.
GROWBot, on the roadmap
An AI layer that will phrase every finding in natural language — grounded in the same trustworthy numbers.
One glance across your whole book — and what moved the needle.
Built for portfolios from the ground up: one row per account, grouped by project, worst-first, currency-safe. And every change — yours, your team's, across every GROW app, plus Google's own change history — is plotted right on the KPI line, so you can see exactly what did what.
Projects & rollups
Accounts roll up by project with worst-first ordering — spend-weighted, never an average of ratios, never a wrong-currency sum.
Every change, in plain English
Google's change history, your platform changes and running experiments — grouped so 10,000 edits read as one clean line.
Loads in milliseconds
Powered by a warehouse, not live API calls — the board opens instantly and fills in account by account.
A guardian that cries wolf gets muted.
So the whole product is engineered around never doing it. When AdGuardian flags something, it's real — and you can act on it without second-guessing.
Good news never alerts
ROI surging or CPA dropping is information, not an incident — favourable moves never light up red. Spend itself is treated as neutral.
Honest about small numbers
"CTR up 50%" on 40 impressions is noise, not signal. A proper significance test ignores it on tiny volume and flags it on real volume.
It understands late sales
Sales arrive days after the click. AdGuardian counts them on the day they happened and learns each account's real purchase lag — so no fake "ROI collapsed" panics.
Useful in minutes
A brand-new account seeds eight weeks of baseline from a single query — so it's producing real judgement almost immediately, not in two months.
Quiet accounts stay quiet
Near-dormant accounts can't manufacture false alarms — they go completely silent until there's something real to say.
One brain, every surface
The board, the email and Slack share a single significance engine — so they can never disagree about whether something matters.
Questions, answered.
What is AdGuardian?
How does AdGuardian decide what to alert on?
Will I get flooded with alerts?
Does it work across many accounts?
How early does it catch problems?
Where do alerts arrive?
Let AdGuardian keep the watch. You keep growing.
Stop refreshing tabs and scanning for trouble across a dozen accounts. AdGuardian watches them all, every day, and only speaks up when something's genuinely worth your time — early enough to fix it cheaply. You get the headline, the context, and one click to act.